ASUS Shows Off Swag of Goodies at NAB 2019
ASUS today opened its booth at the National Association of Broadcasters (NAB) Show 2019, showcasing its comprehensive line-up of displays, mini PCs, workstations and laptops to provide the world-class content-creation experiences for professionals involved with video production, 3D design, photography and graphic design.
Products on display include ASUS ProArt PA32UCX and PA27UCX with mini LEDs, a high-density backlighting technology that delivers supremely consistent illumination for enhanced brightness and contrast.
â€œWe are incredibly excited and proud to launch ASUS ProArt PA32UCX, PQ22UC and PA27UCX,â€ said Vincent Chiou, Associate Vice President of the ASUS. â€œWe know that color accuracy is important both to professional designers and todayâ€™s demanding consumers, and our new ProArt displays with up to mini LED backlighting and support for multiple HDR standards ensure that both user bases are not only satisfied but will be treated to experiences beyond their expectations.â€
Film and post-production solutions with an HDR edge
ASUS is renowned for its display technologies aimed those working in creative industries, and at NAB 2019 weâ€™re exhibiting our latest monitors designed for the demanding professionals that work in this field.
World-class creatives appreciate that the very best LED-backlit LCDs employ full-array local dimming technology, which has been adopted by ASUS ProArt series monitors, to achieve high contrast ratios and stunning visual performance. The backlight LEDs can be controlled by zones, with each zone corresponding to part of the screen, and dimming individual LEDs makes it possible to display contents with bright and dark areas while preserving detail in both.
At NAB, ASUS is exhibiting two new ProArt PA32UCX and PA27UCX to build on the leading display technology with mini-LED backlighting, which are physically smaller than conventional displaysâ€™ backlight LEDs, and therefore can be packed in more densely â€“ enabling increased brightness and uniformity. In addition, ASUS Smart HDR technology features multiple PQ curves to fit different content-creation needs. It also supports multiple HDR formats to exude the most accurate HDR performance on ASUS ProArt monitors, delivering exceptional onscreen clarity and detail.
ASUS ProArt PA32UCX
ASUS ProArt PA32UCX is the worldâ€™s first 32-inch 4K HDR monitor with peak brightness of 1,200 nits and mini-LED backlighting: this enables 1,000+ zones of local dimming control and supports the most HDR formats, including both HLG and HDR-10, enabling the display to produce the deepest blacks and the brightest whites with sharper, more detailed visuals. With true 10-bit color and quantum-dot technology that support DCI-P3, Rec. 709, Rec. 2020 and Adobe RGB wide color space and a rich selection of connectivity, including dual Thunderboltâ„¢ 3, DisplayPort and three HDMI 2.0 ports, PA32UCX is perfectly designed for studio workflows.
ASUS ProArt PA27UCX
ASUS also unveils the new 27-inch 4K display that also employs mini-LED technology, ProArt PA27UCX, delivering 1,000 nits of peak brightness and 576 zones of dynamic dimming control. For stunning HDR performance across multiple formats, including HLG and HDR-10. ProArt PA27UCX also supports true 10-bit color, DCI-P3, Rec. 709, Rec. 2020 and 99.5% Adobe RGB color gamut. ASUS ProArt Hardware Calibration technology offers advanced of color accuracy and uniformity, while DisplayPort 1.2, dual HDMI, USB-Câ„¢ and four USB 3.0 ports ensure that ProArt PA27UCX is ready to integrate with any modern setup.
ASUS ProArt PQ22UC
ASUS ProArt PQ22UC is a 21.6-inch OLED portable monitor with 4K (3840 x 2160) resolution and HDR technology supporting both HLG and HDR-10, designed to deliver accurate color reproduction with exceptional contrast and detail for photographers, video editors and any professional content creators with color-critical workflows on the go. Including a micro HDMI and dual USB -Câ„¢ ports, its compact, portable design with an easily detachable stand and smart cover enables professionals to work on location or showcase their work to clients without sacrificing visual quality.
Featuring an advanced OLED panel with billions of independent, pure-RGB, self-illuminating pixels and a outstanding1,000,000:1 contrast ratio, ProArt PQ22UC reproduces truly lifelike images with 99% DCI-P3 gamut coverage in deep blacks and tonally accurate highlights. Its 4K resolution panel with a pixel density of 204 ppi provides up to 300% more on-screen space that other Full HD monitors of a similar size, giving users more room to work while displaying content with incredible detail. With a response time as low as 0.1ms, ProArt PQ22UC is the fastest monitor in the market and delivers outstanding, blur-free performance when displaying videos and other animated content with fast action.
Workflow-accelerating 3D-design solutions
ASUS produces multiple world-leading solutions to accelerate workflows for those involved with 3D design. The products range from powerhouse mini PCs and high-performance traditional workstations to tricked-out laptops that deliver the serious processing grunt need for those who live to create on the go. Those on show at NAB 2019 include:
ASUS Mini PC ProArt PA90
ASUS Mini PC ProArt PA90 is a workstation-class PC thatâ€™s perfectly suited for professional content creation. It features 9th Generation IntelÂ® Coreâ„¢ processors, NVIDIAÂ® QuadroÂ® graphics and support for Intel Optaneâ„¢ technology for fast transfers of large files or boosted storage capacity. Itâ€™s also equipped with Thunderbolt 3, ensuring fast transfer speeds and enabling connections to multiple displays or devices.
A quiet and efficient liquid-cooling solution ensures stable performance and eliminates distracting fan noise. It’s perfect for photo and video editing, computer-aided design (CAD) workflows for architecture, engineering and manufacturing as well as media and entertainment.
ASUS E900 G4
ASUS E900 G4 is an extreme-performance workstation for achieving excellence in a wide variety of fields, including architecture, engineering and construction (AEC), scientific research and design. Powered by up to dual IntelÂ® XeonÂ® processors (2P), for up to 56 cores, up to four NVIDIAÂ® or AMDÂ® GPUs, and up to 1536GB of memory, E900 G4 is engineered for the most intensive applications, from AI and machine-learning configurations to real-time rendering, simulation and visualization scenarios. Itâ€™s built to last, designed to be easy to scale up or scale out and benefits from multiple independent software vendor (ISV) certifications for total peace of mind.
ASUS StudioBook S
ASUS StudioBook S (W700) brings together the power of Intel Core i7 and XeonÂ® processors with NVIDIA Quadro graphics in a compact 15-inch chassis with a larger NanoEdge display that gives creators more room to work and provides better mobility.
With PANTONEÂ® validation and 97% DCI-P3 color gamut coverage, the 16:10 display delivers better color accuracy and meets cinematic standards. StudioBook S is the first entry in a brand-new laptop series tailor-made for creative professionals, such as designers, animators, architects and programmers who need outstanding performance to handle professional applications ranging from complex renderings to 3D blueprints.
Photography and graphic design solutions with exclusive innovations
ASUS is trusted by photography and design professionals around the world to deliver products that aid image acquisition, creation and editing. High contrast, color accuracy and comprehensive connectivity are a key concern in these industries, along with innovative tools to ease every aspect of editing. ASUS has engineered solutions to meet these needs, and is exhibiting the following products at NAB 2019:
ASUS ProArt PA329C
ASUS ProArt PA329C is a 32-inch 4K IPS HDR monitor with exceptionally-wide color gamut technology of 98% DCI-P3, 100% Adobe RGB, 100% sRGB and 84% Rec. 2020 color spaces. Each ProArt monitor is pre-calibrated and tested under ASUS standardized procedures in the manufacturing process and shipped out with its unique certificate report for excellent color accuracy (Î”E < 2) and consistency, as well as featuring advanced gray-scale tracking technology to ensure smoother color gradation â€“ making it ideal for high-end video and image editing. HDR-10 support delivers exceptional onscreen clarity and detail, as well as certified by VESA DisplayHDR 600 standard.
ProArt PA329C gives users unparalleled compatibility including USB-Câ„¢, DisplayPort and HDMI inputs. The integrated USB-C port supports signal transmission of DisplayPort, high speed data transmission and up to 60W power delivery via just one small and reversible USB-C cable.
ASUS ZenBook Pro 15
ZenBook Pro 15 (UX580) is a professional powerhouse with an up to 8th Generation IntelÂ® Coreâ„¢ i9 processor, GeForceÂ® GTX 1050Ti GPU, 1TB PCIe x4 SSD, gigabit-class Wi-Fi and Thunderbolt 3 ports. Its 15.6-inch 4K UHD NanoEdge PANTONE-validated display with 100% Adobe RGB color gamut, âˆ†E (Delta-E) < 2.0 color accuracy and powerful Harmon Kardon-certified audio system delivers stunning visuals and immersive experiences.
Of particular interest to design professionals is ZenBook Pro 15â€™s innovate ScreenPad, which offers a revolutionary new way to work with a laptop. Itâ€™s an interactive display with helpful functions that intelligently adapt to match the process at hand, making it easier and quicker to multitask and get things done. It can change functions automatically when switching apps, and itâ€™s possible for the user to create their own shortcuts. The Windows desktop can also be extended onto ScreenPad, for extra working space.
ASUS: World-class, first-choice content-creation solutions for creative industries
The ASUS brand is a respected as a world leader in multiple technology fields, from high-performance motherboards and workstations to slimline mini PCs and powerhouse laptops. Thatâ€™s why our products are now the first choice for an increasing number of creatives around world: exacting professionals who will settle for nothing short of perfection. The products on display at NAB 2019 represent only a snapshot of our total content-creation solution aimed at accelerating film and post-production, 3D design, photography and graphic design â€“ with many more to be unveiled this year and beyond.
Tags: ASUS, Television, TV